On October 5, at noon, Channel One showed how a rocket with the ISS-66 film crew on board was taking off into the sky. Director Klim Shipenko, actress Yulia Peresild and cosmonaut Anton Shkaplerov entered orbit in the Soyuz MS-19 spacecraft. A truly unprecedented and exciting moment on the Internet (this is in addition to TV broadcasts) has collected over 13 million views. Which is 30% more than the number of views of the long-awaited final of Eurovision-2021, which took place offline in the Netherlands. The broadcast was in four languages: Russian, English, French and Spanish.
The first showed the launch of a rocket in all official accounts: in Odnoklassniki social networks, VK, YouTube and the Yandex.Zen online platform. And also in the youth application Tik-Tok.
Participants in the wonderful moment, the audience also got the opportunity to launch their own rocket into space. Virtual. Users who downloaded the free application of the First Channel more than 220 thousand times sent the digital analogue of the Soyuz spacecraft from wherever they wished. This has become possible thanks to augmented reality technology.
Having survived a nervous docking, the crew members disembarked on the ISS and began the daily life of astronauts. Most likely, they have already started filming a movie right on the space station, because on October 17th they will have to return home.