On the day of Apple's presentation, at which the company is likely to present a new generation of tablets, as well as iMac computers and MacBook Pro laptops, Yandex.Market specialists studied the demand for popular tablets and laptops and told what gadgets Russians choose.
According to the service's data on the transitions of users to online stores, the most popular among iPads since the beginning of this year are:
1. Apple iPad 2020 32Gb (21% of total demand)
2. Apple iPad Air 2020 64Gb (13%)
3. Apple iPad (2020) 128Gb (13%)
4. Apple iPad Pro 11 (2020) 128Gb (7%)
5. Apple iPad mini (2019) 64Gb (5%)
According to Yandex.Marekt experts, over the past year the demand for tablets of all brands remained stable, and in December it grew by 25 percent compared to January. Experts believe that this growth is associated with the preparation of gifts for the New Year.
Since the beginning of this year, there has been no sharp rise in interest in tablets. According to the data presented, the average bill for tablets, which Russians are interested in, from January 2020 to March 2021 increased by 25 percent from 21 to 26 thousand rubles.
Top 5 tablets of all brands that Russians are interested in since the beginning of 2021:
1.Samsung Galaxy Tab A 8.0 32 Gb
2. Apple iPad (2020) 128Gb
3. HUAWEI MatePad Pro 128Gb
4. Lenovo Tab 32Gb
5. Prestigio Grace
As for laptops, the peak in demand was observed in March last year, then slightly decreased and increased again in August 2020. Since the beginning of this year, there have been no spikes in demand either.
Top 3 MacBook models that Russians are interested in since the beginning of 2021:
1.Air 13 late 2020 with 7th generation processor (27% of total demand)
2. MacBook Air 13 Mid 2017 (11% of demand)
3. Air 13 late 2020 with an 8th generation processor (8% of demand) and a cost of 111.5 thousand rubles.
Top 5 laptops of all brands that Russians are interested in since the beginning of 2021:
1. ASUSPRO P5440FA-BM1027 with Intel Core i7 processor
2. Lenovo IdeaPad 5 14ARE05
3. HP PAVILION g6-1100
4. Apple MacBook Air 13 Mid 2017
5. Acer Nitro 5
